LodeStar Deeper Thoughts by Jim Paolino

An in Depth View of What's Happening in the Mortgage Industry!

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Jim Paolino, CEO


Deeper Thoughts is a weekly article discussing what’s on your mind and the minds of others in the mortgage industry. The plan is to discuss the things we’d talk about at a conference or before the start of a meeting. If you like what you see (even if you don’t!), please jump in. Contact me at jpaolino@lssoftwaresolutions.com. To sign up for the newsletter containing this blog, go to https://www.lodestarss.com/lodestar-report-signup/
June 14, 2021

Don’t Sleep on Fair Lending Compliance – June 15th, 2021

Issue #77: Don’t Sleep on Fair Lending Compliance… Right now, most of us are focused on capturing share in a purchase market, soaking up any last […]
June 8, 2021

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June 7, 2021

This One’s a Team Effort – June 8th, 2021

Issue #76: This One’s a Team Effort Part of the reason thought leadership-based marketing works is that, especially in the mortgage industry, people relate to people, […]
June 1, 2021

The Importance of Role Models – June 1st, 2021

Issue #75: The Importance of Role Models If you missed our recent LodeStar’s Lending Leaders podcast with special guest, Anh-Thu Nguyen, please do it now. You’re […]
May 25, 2021

How well are we really marketing the mortgage industry? – May 25th, 2021

Issue #74: How well are we really marketing the mortgage industry? Say what you want about Steve Jobs. But you can’t deny the man knew marketing […]
May 18, 2021

Consider adding a Little Coopertition to your Strategy. – May 18th, 2021

Issue #73: Consider adding a Little Coopertition to your Strategy. We had such a positive response to last week’s Deeper Thoughts about coopertition that we’re going […]